Advertise on MoneyFlair
MoneyFlair works with regulated UK financial firms, fintech companies, and accredited PR teams on editorial sponsorships and high-quality sponsored content. Our readers are actively making decisions about money — they are some of the most valuable B2C audiences in the country.
Audience snapshot
- UK adults age 28–55, predominantly homeowners or aspiring homeowners
- Median household income above the UK average
- Monthly engaged readers across web and newsletter
- Topics with highest dwell time: ISAs, mortgages, pensions, side income
Editorial standards we hold partners to
- Sponsored content is labelled and follows our editorial guidelines
- Promotional copy that misleads on cost, risk, or regulatory status will be rejected
- We retain final editorial control over headlines, images and disclosure
- We disclose every paid arrangement on the article and in our disclosure
What we offer
| Format | What's included | Indicative rate |
|---|---|---|
| Sponsored article | 1,500-word article written by us, your brand mention, one editorial dofollow link, social share, newsletter slot | From £450 |
| Editorial sponsorship | Three-month cobranded series with 4 articles + dedicated landing page | From £2,400 |
| Link insertion in existing article | Editorially relevant link placed in a published article that fits your topic | From £180 |
| Display advertising | Direct-sold banners, top-of-article and sidebar slots | £12 CPM |
Rates are indicative and depend on placement, topic competitiveness, and length of campaign.
Get a media kit
Email editor@moneyflair.co.uk
with the subject line Media kit and a brief description of your goal. We'll return a
current rate card with traffic numbers, demographic data, and case studies within two working days.